At MLC we believe that your brand is the entire experience your prospects and customers have with your organisation. It’s what you stand for, a promise you make, and the personality you portray.
Whilst your brand identity includes your logo, colour palette and strap line, those are only the creative elements that convey your brand. It is this creative element that we specialise in here at MLC.
We begin a branding project by meeting with you to understand as much about your organisation as possible. At the same time we also look at your position in the current market place, understanding where it is you sit, and who you are competing against. From this position of understanding we are then in the position to creatively start working on representing your brand visually.
We believe that every aspect of your brand that comes into contact with your prospects and customers needs to be thought about. We will ensure that the identity we create works across all platforms whether that’s online, in print or wherever your brand is conveyed. At the end of the project we will supply you with finished artwork for all aspects of your visual identity including variations of your brand image, style guides and stationery.
I am delighted to recommend Mike Leach. His real gift is in combining expert design and technical skills with an ability to really get under the skin of his client’s business to produce work that genuinely reflects who they are and what they want to achieve. I have a deep sense of satisfaction every time I hand out a business card, send a letter or direct someone to our website.
Principle – Waterside Consulting